Rated 5.00 out of 5 based on 4 customer ratings
(5 customer reviews)



Perfect that pout and achieve for lustrous, luminous fuller-looking lips with one swipe of ROJA.

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Perfect that pout and achieve for lustrous, luminous fuller-looking lips with one swipe of ROJA. Not only does this beautiful colour glide on glossy, yet it finishes with a velvety matte finish rich in texture. It is formulated with Vitamin E and a natural Vanillin extract to make your lips look gorgeous while healing them at the same time. Can you say perfection?


Isododecane, Octyldocecanol, Polybutene, Silica, Kaolin, Quaternium-90 Bentonite, Cera Alba, Mica, Triethoxycaprylylsilane, Phenoxyethanol, Flavor, Propylene Carbonate, Caprylyl Glycol, Tocopheryl Acetate, Sorbic Acid. May contain (+/-): CI 15850, CI 77742, CI 17200, CI 45410, CI 77491, CI 77492, CI 77499, Calcium Aluminum Borosilicate, CI I 77891, CI 77510.

5 reviews for Roja

  1. Rated 5 out of 5


    This colour honestly surprised me amazingly enough. For someone who naturally has dark lips, bright reds like this one do not show up at all. However this shade seemed to prove all of my premonitions about bright shades on naturally dark lips wrong, because the pigmentation of the colour is so defined that it shows up very nicely! For all of you who are scared to try bright reds because you have naturally dark lips I’d recommend that you try this colour asap!

  2. Rated 5 out of 5

    Gobika K. (verified owner)

    This shade is my go to red! For a individual with medium-tan complexion it is truly difficult to find the ultimate red especially for those classy outfits! I’ve looked around in the market from high end products to drugstore & this shade beats them all. It works for me and I am truly satisfied. From the consistency to the finish, this lipstick is a must!

  3. Rated 5 out of 5


    The only matte red I’ve ever owned looked super dry on my lips, UNTIL I tried Roja! My lips look soft, and this red is a perfect, classic colour which looks great with any outfit!

  4. Rated 5 out of 5

    shureka mohanadas (verified owner)

    Before I tried ROJA I had used the same liquid lippie from another brand for years. It was great but it was never the perfect red. For my dark lips red always appeared orangey or just too dark. ROJA is so vibrant and fresh that nothing compares. What makes ROJA stand out is the texture and product itself. Infact all the bella cosmetics lippies I have tried keep my lips moist without causing flakes. I mean what else can a girl ask for??

  5. Tianna

    Let me tell you when I first put on Roja I was SHOOK at how perfect the red was & how bright it looked. I love wearing this bold lip with a simple eye look! Also, even though it is a bold/ bright colour when you take it off at the end of the night it doesn’t stain your lips like most lipsticks

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